Privacy Policy

Thrive DeFi, LLC ("Company," "we," "us," or "our") operates Yield.ly at https://yield.ly. This Privacy Policy describes how we collect, use, disclose, and protect information when you visit or use the Service.

We collect the minimum data required to operate the dashboard, measure aggregate product usage, deliver sponsor inventory reporting, protect redirect endpoints, and respond to lawful requests. We do not require account registration or wallet connection to use the core research experience.

Information you provide. If you subscribe to a newsletter, submit a data issue report, or contact us, we collect the information you choose to provide, such as your email address and message content. Newsletter subscriptions require explicit consent and are handled separately from market-view state.

Automatically collected information. When you use the Service, we and our service providers may automatically collect certain technical and usage information, including:

• Device type, browser type, operating system, and language settings;
• Referring and exit pages, approximate geography derived from IP address, and timestamps;
• Pages viewed, features used, and aggregate interaction events;
• Session identifiers necessary for attribution, redirect protection, and abuse prevention.

What we do not collect by default. We do not collect wallet addresses, transaction hashes, or raw search queries in product analytics by default. We do not request private keys, seed phrases, or custody of digital assets.

We use cookies and similar technologies to operate the Service, remember session state, measure aggregate usage, and protect outbound redirect flows. These may include:

• Essential cookies required for basic functionality, including session continuity and redirect verification;
• Analytics cookies that help us understand aggregate product usage through our analytics provider;
• Attribution cookies, such as a first-party session identifier, used to support sponsor reporting and partner data-sharing disclosures where applicable.

You can control cookies through your browser settings. Disabling certain cookies may affect Service functionality. Where required by law, we will provide additional consent mechanisms.

We use collected information to:

• Provide, maintain, secure, and improve the Service;
• Publish validated dashboard snapshots and related research pages;
• Measure aggregate usage, diagnose errors, and prevent abuse;
• Deliver sponsor inventory reporting and honor commercial disclosure obligations;
• Verify outbound destinations and enforce approved-host policies;
• Respond to inquiries, data issue reports, and legal requests;
• Send newsletters or product updates where you have opted in;
• Comply with applicable law and enforce our Terms of Service.

We may disclose information:

• To service providers that process data on our behalf under contractual confidentiality and security obligations, including hosting, analytics, email delivery, and infrastructure providers;
• To commercial partners where necessary to support labeled affiliate, exchange, or sponsored placements and related reporting, subject to our published commercial independence rules;
• In connection with a merger, acquisition, financing, reorganization, or sale of assets, subject to customary confidentiality restrictions;
• To comply with law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of Company, users, or the public;
• With your consent or at your direction.

We do not sell personal information as that term is commonly defined under U.S. state privacy laws.

We retain information only as long as reasonably necessary for the purposes described in this Privacy Policy, including to comply with legal obligations, resolve disputes, enforce agreements, and maintain security logs. Retention periods vary based on data type and operational need. Aggregated or de-identified data may be retained longer for analytics and product improvement.

We implement administrative, technical, and organizational measures designed to protect information against unauthorized access, loss, misuse, or alteration. No method of transmission or storage is completely secure. You use the Service at your own risk.

The Service is operated from the United States. If you access the Service from outside the United States, you understand that information may be processed and stored in the United States and other jurisdictions where we or our service providers operate, which may have different data protection laws than your home jurisdiction.

Depending on your location, you may have rights to access, correct, delete, or restrict certain processing of your personal information, or to opt out of certain analytics or marketing communications. To exercise applicable rights, contact us at hi@yield.ly. We may need to verify your request before responding.

California residents may have additional rights under the California Consumer Privacy Act, as amended. We do not sell personal information and do not use sensitive personal information for purposes requiring opt-out rights under applicable California regulations, except as permitted by law for essential Service operations.

The Service is not directed to individuals under eighteen (18) years of age. We do not knowingly collect personal information from children. If you believe a child has provided us personal information, contact us and we will take appropriate steps to delete it.

We may update this Privacy Policy from time to time. The "Last updated" date below indicates when changes become effective. Material changes will be posted on the Service. Your continued use after the effective date constitutes acceptance of the revised policy.

Privacy questions or requests may be sent to hi@yield.ly. Messages to hi@yield.ly are forwarded to hi@thrive.fi for operational handling.

Thrive DeFi, LLC
8 The Green Ste #11044
Dover, DE 19901
United States